Heartbeat of Home

A dance and music spectacular

Heartbeat of Home
Heartbeat of Home
Heartbeat of Home
Heartbeat of Home
Heartbeat of Home
Heartbeat of Home
Heartbeat of Home
Heartbeat of Home
Heartbeat of Home

About

Heartbeat of Home is a new dance and music spectacular from the producers and directors of Riverdance. We worked to create a series of exciting customer experiences, with a clear and consistent brand across online, digital and traditional campaigns, print and merchandise.

The results were thunderous, with over 2 million hits to the site in under 3 weeks, 170 audition videos sent in with 1.5 million votes cast by the public. Social media campaigns reached a Twitter audience of over 14 million, with celebrity tweeters included Demi Lovato & Alaistair Campbell.

Credits:
Ian Sorensen, Digital Creative Director
David Torpey, Creative Director
Olivia Leahy, Account Director